Articles

It’s time to mature: We need compliant decentralized finance

It’s up to the community to educate regulators and help them build a framework that achieves and maintains both sides’ goals.

The crypto space is an incredible, albeit risky, learning environment. Its volatility serves as a dire warning to those who like to test how deep the pool is by jumping in headfirst. Old guards constantly warn newcomers: “Take it slow, learn the basics and stack sats.” Wealth, in this space, can appear and disappear in an instant.

As more and more traditional organizations take to crypto — like Square and PayPal — the opportunity to rise to the challenge is ours; it’s up to those who know the space, who understand its core values and want to see it become much more than a well-kept secret. This is a call to action.

Building Retro brands: harley davidson and the 4 as
By: Juan Aja Aguinaco, Ritish Bansal, Raheem Ladha, Nidhish Nair, and Marina Proskurovsky - MBA Perspectives

WHAT? The iconic American brand Harley Davidson has experienced a dramatic shrinking of its original Baby Boomer target market.

SO WHAT? Harley Davidson has shifted branding gears by adopting the principles of retro branding in an effort to create customer experiences that appeal to the new Millennial male market.

NOW WHAT? For marketers, the key elements of a retro branding strategy include a moralized brand story (allegory), an idealized brand community (arcadia), an authentic brand essence (aura), and an irresolvable brand paradox (antinomy).

DM@X: Digital Media at the Crossroads 2015
by Juan Aja

On January 24, 2015, the inaugural "Digital Media at the Crossroads" conference took place in Toronto at U of T's Edward Johnson Building. The conference, colloquially referred to as "DM@X", focused on the future of content in digital media. It was an unprecedented joint effort organized by Schulich's Arts and Media Administration MBA Program, the Centre for Innovation Law and Policy at U of T's Faculty of Law, U of T's Faculty of Music, and Ryerson's School of Creative Industries. It was also supported by twelve other academic or not-for-profit institutions concerned with digital media.

The all-day conference was attended by over 175 interested students and industry participants.

Top 10 Must-Reads on Shyft Network’s Tech Stack

Shyft Network has been building an enormous amount of momentum in the past six months; we’ve met the most amazing people and worked with true visionaries and teams. Technologically speaking, we are very proud of what we’ve built and what is yet to come.

As we continue our push for launch, adoption and a global paradygm “Shyft”, more and more people have approached us asking for in-depth technical posts on what this project is all about. So we’ve put our team to work and picked the top ten technical explainers on Shyft Network and highlighted the key elements of each piece to keep it simple.

Building Decentralized Economies of Trust

Data: A Valuable, Reusable, and Complicated Resource

In the digital age, we are all ones and zeros; we are represented by massive quantities of data that reflect our habits, behaviours, and characteristics. How valuable is data? In 2017, The Economist had already identified data as the world’s most valuable resource. But are claims like this oversimplifying the complexities inherent to data?

It’s easy to recognize that not all data is created equal. We live in times where false news drives political change, stolen identities wreak havoc on vulnerable populations and distort/damage financial systems, and statistical fallacies are used to skew public opinion. With an overload of information being thrown at audiences, how are we to tell what’s credible, trustworthy, or usable?

“It seems to be pretty clear [from our study] that false information outperforms true information,”